Worth knowing & more:
FAQ
Own website: yes or no?
The decision to create a website for a small business or not depends on a variety of factors.
Have you heard of SXO?
Search Experience Optimisation (SXO) is the next evolution of search engine optimisation, it’s no longer just about keywords.
Cookie banners to be displayed less frequently in the EU
When visiting a website, the user must first close the cookie banner. The EU Commission is now planning measures against this practice, which is perceived as annoying.
SEO in 2024
2024 brings exciting changes in Search Engine Optimisation, so called SEO, and we’re happy to assist you in these.
An interview with AI: deployment and challenges
Artificial intelligence (AI) is an umbrella term for the development of computers or systems that can perform tasks that normally require human intelligence.
Screen paper
Do you have a customer magazine or a catalogue and would like to display it digitally? No problem, we’ll do it!
Page Speed, Page Experience and Responsiveness
Page speed, mobile capabilities, and user experience are probably the most important things to consider when it comes to a website. Because they are the great competitive advantage.
Cookieless Future
So-called third-party cookies have been blocked since 2020, by Safari, and some of the other browsers are threatened with extinction in 2022. It works without 3rd party cookies!
Chatbots in customer service
Chatbots are part of dialogue marketing and software that is based on and interacts with artificial intelligence. You can support and massively improve customer service.
Storytelling
Traditional sales methods are dying out and a new generation of consumers is just doing things differently. Storytelling can be a helpful means to an end here.
Local SEO
If you have a local business, you should also find it in the local search results, because appearing locally in the results is now a living wage.
Sustainability
Sustainability and environmental protection can be communicated through branding and content in order to make environmental protection part of the corporate or brand identity.